What Does Your Ideal Recruitment or Search Client Look Like?

Question: who’s your ideal client? Do you know? When I was just starting out in this business, a mentor of mine asked me the exact same question and I realised I was making a big mistake… For me, an ideal client was anyone who was willing to pay for my services… And sometimes I didn’t…

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The Right Order To Do Things In Your Recruitment or Search Business

In my last post I mentioned how the marketing in your Recruitment or Search Business is like a three-legged stool, with the legs being “message”, “target market” and “medium”: Message – what you say Market – to whom you say it Medium – how you get the message to the market … virtually every Recruitment…

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Your Recruitment/Search Business Will FAIL Without This

I’ve been banging on about Premium Pricing for the past few days now… And as important and effective as it is… It aint guna get you very far without good old fashioned marketing…. But this does raise a good question: what is marketing? Well… Marketing is really everything people perceive about you and your Recruitment…

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Three Things Your Clients Want When Buying Recruitment or Search

In yesterdays post I proved to you that your potential clients don’t buy your Recruitment or Search services based on price… So if people don’t buy on price… what do they buy on? I’ve found that in the main people are looking for three things when buying Recruitment or Search: 1. High quality 2. Great service…

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Proof Your Potential Clients Don’t Care About Price When Buying Your Recruitment Services

In yesterdays article I told you that the fastest and easiest way to boost the profits in your Recruitment or Search Business is to put your prices up… And although I stand by what I said… I perhaps made it sound easier than it is… Because although for you to put your prices up is…

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The Fastest and Easiest Way To Boost Your Recruitment Profits

What I’m going to share with you now in this article could transform your Recruitment or Search business almost overnight… Which in turn will have a very significant impact on your life too… Why? Because I’m about to give you the fastest and easiest was to boost your profits without any downside at all… And……

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Whats the point of marketing your Recruitment or Search Business?

So, a question: what’s the point of marketing? It sounds like a simple question, but whenever I ask this to Recruitment or Search Firm owners it’s rare that I ever get the correct answer… Here are some of the common responses I get: To build my brand… To get my name out there… To get…

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